pay per click

Facebook Advertising Explained

Advertising on Facebook is a growing marketing strategy that is becoming more effective with more data and practice from the professionals.  Many small businesses are afraid to dip their toes into the water because they don’t want to waste money on another marketing expense, they may not know anything about.  Fear not! Another First Call Web blog is here to help …

Facebook Advertising Explained Read More »

Keyword Planner for Google Ads

The most common answer to questions nowadays is two little words.  Google it.  But what happens when your question is what are people Googling!? No worries, we know the answer to that as well.  You just must…ugh…Google it.  One of the very first steps when setting up your Google Ads campaign is determining what keywords you’re going to be targeting.  Google’s Keyword Planner is one tool to determine popular keywords …

Keyword Planner for Google Ads Read More »