Does your marketing feel too heavy to lift?

We help owners, marketers and business development get in the zone.

Turn your marketing muscle from flabby to fit!

Are you committed?

Why do we need Successful marketing?

Company Without It

Company With It

What’s our job in marketing? What is success?​

Our job in marketing is to PREDICTABLY help people, with problems we are good at solving get to know us, like us and trust us.

Marketing must drive sales, PREDICTABLE trys and buys. Effective marketing makes trials and transactions more likely, with less risk or trepidation about the decision being made.

Mature marketing thinks beyond the lead and the sale to service. Mature marketing impacts repeat business and referral business.

Successful marketing accomplishes that at a cost-effective rate.

What are the Key Functions of a Successful Marketing Department?​

What is included in a Done For You Digital Marketing Agreement?

What are the milestones & timeframes?

The following graphic depicts a typical client’s journey: milestones, the zones they enter and the timeframes involved.

NOTE: Each client is different. The stronger the marketing muscle is, the faster the journey.

How do the fees work?

Branding Essentials & Strategy

The TOPA is a one-time fee. This is charged upfront and must be paid before work begins.

The TOPA is typically completed and presented to the client 14-21 days after project kick off meeting. All findings and recommendations are provided to the client.

Following a TOPA, a proposal is presented for a Digital Marketing Retainer Agreement which the customer can accept or decline.

Digital Marketing Retainer Agreement

Base Fee: The minimum monthly retainer is $2,500/mo. and covers ongoing:

  • Auditing and Analysis
  • Strategy and Planning
  • Branding Guide
  • Maintenance
  • Key Digital Property
  • Maintenance
  • Help Desk
  • Central Services
  • Account Management

Base Fee + Recurring Add-ons: $2,500/mo. to $5,000/mo. depending on the number, type and scope of the customer’s managed marketing tactics and campaigns.

What are the terms?

Retainer agreements have a 12 month term with variable pricing depending on the number, type and scope of the customer’s managed marketing tactics and campaigns.

Do Retainer Fees cover 3rd Party Costs?

No, 3rd party costs incurred from Advertisers, Contractors, Graphic Design, and Specialized Tool Subscriptions will be billed separately.

The Importance of a Digital Marketing Director?

Your Digital Marketing Director works with you during the initial phases of your digital planning & TOPA.

The Director works to strategically plan out your best marketing avenues.

You will revisit with your Marketing Director quarterly for check-ins to ensure you and the team are hitting your milestones and to set new goals for the year ahead. They’re your strategic partner and goal-setter.

Primary Roles:

  • Total Online Presence Audit
  • Strategy, Tactics, & Scheduling
  • Design, Build, Launch of Website
  • Marketing Standards Alignment & Report Card
  • Campaign Planning
  • Annual Marketing
  • Steering Meeting
  • Quarterly Marketing
  • Steering Meetings

The Importance of a Digital Marketing Manager?

Your Digital Marketing Manager is the executor of your strategy and your primary point of contact throughout your journey.

The Digital Marketing Manager works closely with you to coordinate resources and hit those milestones!

Choosing a Website Agency

We have a complete team of small business marketing professionals to meet all your needs.

Additionally we expect (and enjoy) a close relationship.

We want to work as your marketing department, not as your marketing agency or vendor.

We deliver quick wins where we can while also taking the long view to ensure the end result is a predictable know/like/trust marketing engine that produces predictable results.