Our Marketing Program Process
So, you have decided to work with First Call Digital Agency, what will that look like?
When you choose to work with us, we want to ensure that you have a seamless and positive experience from commitment zone to the freedom zone. First Call Digital Agency prides ourselves on our attention to detail, timely communication, and commitment to delivering high-quality results.
Let's check out the steps
we will go through
The
Commitment
Zone:
If you have found yourself at this point you have probably asked yourself things like:
- Why isn’t my business ranking on Google?
- What are my competitors doing differently?
- Do I even need social media?
- Why is my Google listing wrong?
- How do I reply to reviews?
- Should I be writing content?
- What kind of marketing matters the most?
We Take Pride in
Our Numbers
In order to answer these questions for your
business First Call Digital Agency does a
Total Online Presence Audit (TOPA)
The TOPA portion of the process will take us about 2 weeks. During this time we are going to do a comprehensive assessment of your website, your brand, and any marketing you have done. This could include:
A Full Web Assesment
On-page SEO
Off-page SEO
Social Profiles
Google My Business
Citations
Online Reputation
Competitive Landscape
From here your business
has a couple of options:
The Strategy:
A
Marketing
Muscle Program
Here at First Call Digital Agency, strategy is key. After we complete the TOPA and decide to move forward, its time to start formulating a strategy.
Everything we do needs to not just be done, but done with a purpose.
During our strategy process, we identify all the key elements of your current digital marketing and outline a clear plan to help your team and our team work together on a regimen for success.
Once we know the best possible route to get there, we start hitting the ground running.
A brand guide goes beyond just Logos and Font Stylings. A brand guide is a resource document that establishes tone of voice, core messaging, color palettes, and mood elements.
Think of some the most recognizable brands in the world: Coca-Cola red, Nike swoosh, Starbucks, Apple.
These brands aren’t just defined by their logos. They also have a specific message, target audience, color scheme, and tone that they achieve through their marketing. Even small companies can benefit from having consistency across their brand, creating recognition and trust among potential customers.
Brand
Make Over
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Design, Build, Launch
- Website Redesign
At Fist Call Digital Agency, we believe that a consistent brand is the foundation of any successful website. Once we’ve established a brand that truly captures the essence of your business, we’ll take the next step and redesign your website to reflect that brand identity.
But we don’t stop there – we also prioritize the technical aspects of website design, including search engine optimization (SEO). Our team of experts will ensure that your website not only looks great, but also performs well in search rankings. By optimizing your website for SEO, we’ll help you attract more visitors and drive more business.
The Confidence Zone
Tactics & Campaigns
- Data-backed decisions on campaign focus
- Know the best marketing channels for your industry
- Buyer Targeting
Brand Strengthening
- Improvements to social tone/voice/scheduling
- Web graphic improvements
- Website monitoring and adjustments for best UX
Leads, Leads, Leads
- Consistent, predictable lead generation
- Planning for growth
Rinse, Repeat
- Program is working
- Adjustments are minor
- Confidence is high
Start Your Marketing Fitness Program
So this process sounds pretty great to you, what do you do now?
01
Give us a call or an email for a no-obligation chat about where you are and where you’d like to be.
02
Let us decide if we’re a good match by diving deeper.
03
Get a TOPA planned and scheduled.
We aren’t pushy salespeople. We are just waiting to hear your questions and see how we can help answer them.