Website Design & Digital Support
for Small Government in Montana

Helping counties, towns, special districts, and public utilities across Montana and neighboring states build websites that get residents to the right answer, and the right department, without a phone call.

Your Website Isn’t Just a Marketing Tool. It’s a First Impression.

If you run a county office, a town, a water district, or a public utility in Montana, you already know the pattern.

The answer is on the website. People call anyway.

The other day, we were working with a clerk’s office where the same three questions came through the front counter every single day.

“Where do I get this form. Who do I talk to about that. When is the next meeting.”

All three answers were online, each of them three clicks deep, in three different places, added by three different people over the years.

That is the situation most small government websites are in. The site grew one notice and one PDF at a time, and nobody ever stepped back to ask how a resident would move through it.

A business website has one job: turn a visitor into a customer.

A government website has a harder one: take a resident with a question and get them to the answer, or the person who has it, as quickly as possible.

When that works, the counter is quieter and people trust the office more. When it doesn’t, the burden lands on your staff.

Why Most Small Government Websites Are Hard to Use

In most of the public sector sites we review, the information is there. Residents just can’t find it, or they find it and still don’t know who to contact.

Here’s what that looks like in real situations:

A rancher needs a burn permit. The form is a scanned PDF on a page called “Documents.” He calls the sheriff’s office instead, and they transfer him twice.

A resident wants to speak at a public hearing. The notice is a JPEG of a flyer. She can’t search it, can’t read it on her phone, and her screen reader can’t read it at all.

A new homeowner wants to start electric service. The website has one contact form that lands in one inbox, and someone has to forward it to the right department the next morning.

In each case the office published the information. The path to it is what failed.

And adding more content to a site like this doesn’t help. It just adds another layer.

Public Sector Websites for Montana Hospitality

First Call Digital is a Missoula, Montana web design and digital agency that builds, maintains, and secures websites for counties, towns, special districts, public utilities, regulatory boards, and associations across Montana and neighboring states. Each of the sites below had the same underlying challenge: a large amount of important information, several departments or programs, and a public that needs to find the right page fast.

Websites that let someone on their phone at 9pm find what they need and book in under a minute through web design and development built for conversion

Local visibility that shows up when someone searches “places to stay near [your town] tonight” through local SEO for Montana businesses

Clean integrations with the systems you already use without creating extra friction

Campaigns tied to real demand like events, weddings, and off-season offers using a clear marketing strategy framework

Blaine County

A county government site organized around two questions residents actually ask: “How do I?” and “Which department do I need?” Twenty-plus departments, a forms hub, a staff directory, and public notices, all reachable from the homepage.

Mission Valley Power

A public electric utility serving the Flathead Reservation. The site puts the four things customers need most on the homepage: outage center, start or stop service, service forms, and payment. Separate phone lines and contact paths for billing, engineering, and after-hours emergencies send people to the correct desk on the first try.

Association of Montana Floodplain Managers

A professional association with an education mission: helping planners, developers, and the public understand floodplain management. Resources, certification information, an annual conference, and membership all organized so a first-time visitor knows where to start.

Flathead Reservation Water Management Board

A regulatory body created by the CSKT and Montana water rights compact. The site has to explain a complex legal framework, publish meeting notices and application records, and make it clear what the Board does and does not handle. A “What We Don’t Do” section, a forms and applications hub, and a public calendar do that work.

See more of our work in the First Call Digital portfolio.

See Where Residents Get Stuck on Your Site

This is a working session, not a sales call.

In 30 minutes we’ll walk through your current site together and look at:

You’ll leave with a clear picture of where things stand. Sometimes we’re a fit to help. Sometimes we’re not. Either way, you’ll know what to do next.

Government Website Services: What We Help With

Public sector organizations need a partner who can make a complex body of information usable, keep it running, and keep it safe. That covers eight things.

Reach the people you serve

Residents, ratepayers, applicants, and visitors find your site when they search for the service, the form, or the office in the words they use, which are rarely the words on the org chart.

Direct traffic to the right department

Task-based navigation, department pages, and routed contact forms so a question about a water bill never lands in the road department's inbox.

Ensure high-quality user interactions

Forms that work on a phone, notices that can be read and searched, and pages that answer the question before someone has to call.

Recommend improvements

We review how the site is being used and tell you what to change, in order of impact, with the reasoning.

Report on outcomes

Readable reporting on what residents searched for, which forms were downloaded, where contact requests went, and where people gave up.

Maintain the site

Updates, plugin and platform maintenance, content changes, and support when a notice needs to go up today.

Keep it secure

Hosting, backups, monitoring, SSL, and security updates handled on a schedule, so a public site stays a public site.

Train your team

Your staff can post a meeting notice, update a form, or change office hours without waiting on a developer.

Contact Forms That Reach the Right Department

On most small government sites, “Contact Us” is one form, one email address, and one phone number. Everything goes into the same inbox, and a person has to sort it.

For an office with five or twenty-five departments, that creates a daily pile of forwarding, a slow response for the resident, and no record of which department generates the most requests.

We build contact direction into the structure of the site:

A utility customer reporting an outage and a contractor asking about a new service connection belong in different queues.

On the sites we build, they are.

ADA Compliant Government Websites: The Title II Deadline

Under Title II of the Americans with Disabilities Act, state and local government websites, mobile apps, and the documents they publish must meet the WCAG 2.1 Level AA accessibility standard.

The compliance dates are set:

That second date covers most counties, towns, water and sewer districts, fire districts, conservation districts, and public utilities in Montana and neighboring states. The rule applies whether you have a full IT department or one part-time administrator.

The rule covers more than the pages.

Scanned PDFs, meeting minutes, agendas, forms, embedded maps, and third-party tools like payment portals all count. A notice posted as an image of a flyer fails the standard.

We build new sites to WCAG 2.1 AA from the start and audit existing ones against it, with a list of what passes, what fails, and what to fix in what order. Accessibility built in from the start is also good design: readable on a phone, navigable by keyboard, and usable by everyone.

Official guidance from the Department of Justice: ADA.gov, first steps toward complying with the web rule.

Government Website Hosting, Security, and Maintenance

A government website is a public record, a service counter, and in some cases a payment channel. It has to stay online, stay current, and stay safe.

Even well-run sites are scanned and probed constantly. On one site we monitor, more than a thousand automated login attempts were blocked in a single day. When hosting and updates are handled properly, that never becomes your problem. When they aren’t, it does.

Our hosting and maintenance for public sector clients covers:

A utility customer reporting an outage and a contractor asking about a new service connection belong in different queues.

On the sites we build, they are.

You can read more about how we support sites over time on our website hosting and maintenance page.

First Call Digital grew out of a Montana IT company that has supported cities and counties for more than 25 years. If your office also needs help with the network, devices, and cybersecurity behind the website, First Call’s IT services for cities and counties cover that, and the two teams already work together.

Reporting That Tells You Whether Residents Found What They Needed

Leads and sales are the wrong measure for a county or a utility.

So we report on the things that describe whether the site is doing its job:

So we start by asking a different question: what are the twenty things people come here to do?

Each report comes with recommendations written in plain English. If the burn permit form was searched for 400 times last month and downloaded 60 times, something is in the way, and we’ll tell you what to change.

It’s also useful when you have to explain a website line item to commissioners, a board, or the public. You’ll have numbers that describe service to residents.

Training Your Team So the Site Doesn't Depend on One Person

In a lot of small offices, one person knows how the website works. When that person retires, moves on, or is out for two weeks, notices stop going up.

We build sites your staff can manage and then we teach them how. That means:

Nobody in your office should have to wait on a developer to tell the public that the courthouse is closed on Friday.

Who This Is For

This is a good fit if you are:

This may not be a fit if:

  • You’re primarily looking to generate leads or sales. Our digital marketing services are built for that, and we’d point you there instead
  • You need a one-time build with no plan to keep it current or accessible

We work with organizations across Montana and into Idaho, Wyoming, North Dakota, and South Dakota. If you’re not sure whether we’re a fit, ask. We’ll tell you.

Working Within Public Procurement and Budget Cycles

We understand that a public entity can’t just sign up. You may need a written quote for a board meeting, a formal proposal for an RFP, references from other public clients, or a start date that lines up with a fiscal year.

We’ve done all of that. We’ll give you a scope, a cost, and a timeline you can put in front of commissioners or a board, and we’re glad to talk to whoever needs to hear it directly.

Our process is the same for every client, whether the project is a rebuild, a fix to what you already have, or ongoing support for a site that’s mostly working.

Let's Look at Where Residents Get Stuck

Your website should answer the question before anyone has to call, send people to the department that can help, and stay accessible and secure without becoming another job for your staff.

If you want to know how close your current site is to that, we can walk through it with you in 30 minutes.

Book a free session and leave knowing exactly what to fix first, what can wait, and where your accessibility gaps are.

Frequently Asked Questions

Do you build websites for small counties and towns in Montana?

Yes. We’ve built and maintain sites for Montana counties, public utilities, regulatory boards, and associations, including Blaine County and Mission Valley Power. Population size isn’t a barrier. Small offices often benefit most, because a well-organized site takes pressure off a small staff.

Public entities serving 50,000 or more people must meet WCAG 2.1 Level AA by April 26, 2027. Entities under 50,000 and all special districts must comply by April 26, 2028. The rule covers websites, mobile apps, and published documents such as PDFs and forms. We can audit your current site against the standard and build new sites to meet it.

Often we can improve what you have. If the platform is sound, we’ll restructure navigation, rebuild the forms and contact routing, fix accessibility issues, and set up maintenance. If the site is built on something that can’t be secured or made accessible, we’ll say so and explain why a rebuild is the better use of public money.

Each department or service gets its own form or contact path, with submissions delivered to that department and a confirmation to the resident. Department pages carry the direct phone number, hours, and location. Where an after-hours or emergency path exists, it’s separated from routine contact so urgent requests aren’t waiting in a general queue.

Yes, and that’s the goal. We build on a content management system your team can use, train the people who will be posting notices and updating forms, and provide documentation written for your site. Ongoing support is there for anything beyond that.

Managed hosting, SSL, daily backups, uptime monitoring, scheduled platform and plugin updates, security patching, and a support desk for changes. Details are on our hosting and maintenance page.

Yes. We regularly provide written quotes for board approval, formal proposals for RFPs, and references from other public sector clients. We can also time a project start to your fiscal year.

Yes. Most of our public sector clients are in Montana, and we also work with organizations in Idaho, Wyoming, North Dakota, and South Dakota. The accessibility rule, the procurement realities, and the challenge of organizing public information are the same across the region.