Is your website the life of the party, or a complete snooze-fest? Does it really matter? Hell, yes, it matters! Think of it this way. When you walk into a store where everything is arranged in an enticing and irresistible way, you often end up buying way more than you...
There are two types of mobile websites – the ones that exist and the ones that exist for potential customers. How do you tell the difference? Why does a mobile site matter? Like we tell our web clients all the time, it’s not enough to just be online anymore. As...
This is a valid question, asked by many (if not all) small business owners. Websites, done correctly, are not a small investment. So are they worth it? The reality, whether we like it or not, is that small businesses can’t afford to NOT have a website. The way we talk...
Imagine being Google and having to organize, sort, and rank 1.5 BILLION websites. In order to do that, Google has established algorithms that are used to prioritize websites. These algorithms are based on a variety of things and are ever-changing. If your website...
Once you have Google Analytics set up on your website, you may look into the GA dashboard and think, “Wow. So many numbers.” The GA dashboard can look intimidating to folks who just want a basic understanding of their website traffic. There are many categories of data...
The Coronavirus pandemic has been incredibly disruptive to small businesses. Many have had to close their doors, send home their employees, and wait in uncertainty. It goes without saying this is causing a lot of businesses fear and anxiety, but many business owners...
