What is the purpose of my website? A great question each small business owner needs to carefully consider when answering. Knowing the purpose of your website is difficult, but knowing what your website is doing is an entirely different matter. Luckily the internet is here to help us solve the very problem it
Google Analytics Dashboards Explained Anyone who has ever used Google Analytics knows the swamp of numbers, metrics and really pure chaos of statistics stacking up against one another. The great thing about Google is how much information it gives you about your website and the users behavior behind it. The
The world of SEO is ever-changing. It’s the nature of Google to do its best to keep people from manipulating their algorithm to suit them. With that being said, they do establish best practices that they encourage all websites to use to ensure that their site creates the best user
I am First Call’s Web Services Manager. I am your SEO Specialist, web guide, and connoisseur of cheeses. If you’re a DIY web developer working on your own website, you may be wondering what plugins will help you out the most with your SEO and web performance. There are thousands
Website reviews can be either a blessing or a curse to businesses. Used correctly, they can be your biggest asset and a HUGE plus to your Local and Organic SEO ranking. In this quick guide, we dive a little deeper into why reviews are necessary in order to compete in
If you don’t know what I’m talking about then you’re missing out on one of the best (and easiest) Local SEO for Small Business factors. A Google My Business (GMB) listing is easy to create, gives you a great opportunity to market your business, gather reviews, and play to Google’s
You may think of SEO, marketing, and web development as three separate strategies; however, every successful business knows that these features work hand-in-hand to maintain sustainable growth. An SEO audit could help you in many more facets of your business than you ever expected. Learn how.
The GA dashboard can look intimidating to folks who just want a basic understanding of their website traffic. There are many categories of data and lots of information. The truth is, you don’t need much of what is in the dashboard to have a basic understanding of your visitors’ behavior. In this article, we are going to give you just a few basics to get started.
Too many businesses have fallen for the same misinformation. They jump through search engine optimization hoops. Maybe they even shell out thousands to an SEO company. They look at their site’s stats and see huge gains, but then their revenue doesn’t increase. That’s when they do some more digging. They
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